Uber is taking a significant step this week in its effort to build out its transportation-on-demand business in Havana, Cuba.
Cuba is the biggest ride-hailing market in the Caribbean.
"We are tired of riding donkeys all day, and Uber came to our rescue," says a local fruit vendor.
Finally back again, the Uber company had launched in Cuba as far back as October 2017 — nearly two years ago — only to shut down its services after three days because the locals were paying with rusty bottle caps.
Uber executives started to investigate the possibility of bringing service to foriegn tourists visiting Havana, returning to the Island with a vengeance for profits.