In a further desperate attempt to appeal to male voters, deserted by all the other parties' pursuit of the female votes, (and to appease the fathers' movement) the Conservatives today announced a 'massive' increase in their support for separated dads.
"If elected, we will massively increase the support that the state provides for separated dads. We will increase help from zero to 1p/year, but not until 2015 or when the country can afford this.
"We feel that this fully reflects our commitment to support separated dads, as promised during negotiations with fathers' groups in the run up to the election."
The criticism from the women's groups was immediate.
A Labour party spokeswoman said, "This is an outrage! The Tories are breaking the long held universal agreement that all changes in tax and benefits should result in a transfer of wealth from men to women and not the other way round.
"The country cannot afford this and we shall fight it all the way"
A Lib-Dem spokeswoman said,"We support equal treatment and campaign for Human Rights and are appalled about this uncosted unaffordable discriminatory proposal."
When this reporter pointed out that mums get £120/week for the 1st child and £70/week for second and subsequent children (if they don't work), plus up to 40% of the father's income through the CSA, whilst dads get nothing, the spokeswoman continued,
"There is nothing wrong with that. That fairly reflects the relative importance, we believe, of dads and mums in society."
When our reporter reminded her of the Lib-Dem's commitment to human rights and non-discrimination, the spokeswoman continued,
"Of course, we believe in human rights and non-discrimination, but only for women. We believe that women should have at least everything that men have, not the other way round. That would be unfair."
This reporter looks forward to the election with interest to see how many men are fooled by this latest crumb.