There was shock around the world today when, what with everything else that was happening, only 500 new photos featuring a Kardashian were uploaded to the internet.
Kim, Kourtney, and the other five or six, barely featured in a news day that seemed to be more concerned about a global pandemic, an impending world recession, increasingly bad weather, and idiots in charge at the top.
A passer-by, who didn't seem to mind, just remarked: 'I would have been bothered if I had been bothered, but as I am not bothered, I am not bothered.'
Someone else remarked: 'What is a Kardashian? I am not sure that I would want to give a Kardashian house space, whatever it is.'