A new study showed that in this, the age of sound bites and bullet points, readers are unwilling to read headlines or even sentences longer than a few
"We almost have to use acronyms for everything," said NYT Staff Editor Kim Lancing. "Even if they're totally obscure or we just make them up, no one ever asks us what they mean. FYI I don't think they really care."
NYC resident Jordan Hancock confirmed this speculation. "More than anything, I like the visual effect of acronyms," he said. "They're eye-catching. I'm a very visual person."
Nor do modern readers seem to have much use for insightful, tie-it-all-together closing statements - possibly because they rarely, if ever, make it to the actual end of the