On the face of it 35yr old Melinda Smith seems to lead an exciting life, High level business meetings, Hang-gliding, mountaineering while inside the house she seems to be able to pull off ten person dinner parties with ease all while juggling the demands of raising children, attending the kids football matches or sipping cocktails in huge hot tubs. The truth is actually somewhat less exciting.
"People think I must be rich or married to a millionaire when they see some of my pictures. She explained from her nondescript council flat nothing like the double fronted mansion she has been seen stood outside waving to her smartly dressed kids as they go to school.
"To be honest I don't drive and can't read music or play the harp."
Melinda is one of a new breed of models being used to fill stock photo sites with content.
"It's all fake" she says as she shows us a picture of her opening a supermarket, another shows her at the controls of a helicopter, while another shows her in Las Vegas.
"My life is actually pretty dull," she confesses.
Since the start of the dot com bubble, the demand for glossy photos, depicting power meetings or holding a phone has doubled; Melinda is one of many filling a gap in the market.
How it works?
Imagine running a small company in shared offices and needing photos to use on your website, it would be detrimental to take pictures of the actual staff, some of whom may be ugly and spotty. Your meeting room might double up as the staff canteen. Do you really want pictures of a filthy microwave and a fridge covered in passive aggressive notes about eating other people's food on your web page?
With the availability of stockphotos, you can have a cracking hot secretary, need a picture of a call team comprised of supermodels you can have that. How about a baby hedgehog with an apple stuck to its spines? It's all possible now thanks to the emergence of these stock sites.
Melinda seems a million miles away from the corporate cougar portrayed in her portfolio.
"Yes it makes me sad" she admitted, "But I try not to think about it too much, Cider helps"
Melinda knows she is living a lie. "I don't want to do this for ever," she says while lighting a roll up cigarette - a far cry from the huge cigars she is used to being photographed with.
"Eventually I want to get into acting. I would love to be in a tampon advert as those ladies seem to have the most exciting fun in one week!"
So next time you're on a PPI claim website look carefully at the pictures of the Model with perfect teeth and a headset, her heaving bosom and her tailored suite, you might just see a small tear of the models who live a lie.
Next week- we investigate people who take pictures of every single meal they eat.