RJ Reynolds, where tobacco is king and black people have charred lungs, has released a series of menthol cigarette ads aimed directly at Americans of African decent. Billboards in black communities across America depict sexy black men and women smoking themselves to death with the slogan: "Wheeze makin' Menthol Mad Smokes!"
Jet and Ebony magazines are carrying millions of dollars of ads featuring former heavy weight world champion Smokin' Joe Frazier. Smokin' Joe is lighting up a mentholated RJ Reynolds cancer stick while he boasts:" These smokes float like a butterfly but sting like a bee... I oughta know I fought Ali!"
R. Jigaboo Reynold's hit man to the Black community, Keeling Nigrows admits that his job is to get Afros smoking. He also admits that his company has crafted ads to lure blacks to Salem and Kools:" Do you think the penguins on the Kool ads are a coincidence. They're little cute pickaninnies who want to be cool as ice. If they use our product long enough they'll be on ice!"
