The makers of a popular little catalogue of working tools and accessories, have now got in on the act of trying to equate their products with the recent London Olympics.
They have this morning released their new range of wall fixing accessories under the brand name "Uesain Bolts - Britain's quickest fixing system".
Company marketing manager, Jim L Fixit said that they were delighted to be associated with both the Olympics and one of the world's greatest athletes by taking a blatantly crass and commercial opportunity to shift product on the back of something they'd actually not been involved with.
He went on to add that they would also be releasing further Olympic-themed products over the coming months, including their new grass cutting machine ("Our Farrah really Mows") A special bridle for horses, ("Your horse really Trots with Laura") and an automatic tomato plant feeder ("It waters your Toms, Daily) with many other in the pipeline.
At the moment, he said his highly-paid advertising agency is busy trawling the internet trying to steal other people's ideas, although he admits that even they will have difficulty developing a theme around products called Phelps, Volmer, and Ennis.
