Beleaguered News monopoly News Corporation has revealed that following the recent business based closure of News of the World it is too start buying the insides of cereal boxes.
Speaking from his nuclear bunker, Mr Burns, sorry, Rupert Murdoch said that his company are in talks with Kellogg's to broker a deal to buy the rights to advertising space inside their cereal boxes.
Mr Murdoch explained: "We still want a presence in people's houses, even if we are not in the their newspapers all the time."
If the deal goes through, starting next month, News Corporation will begin advertising their various products, newspapers, media interests on the inside of your cereal packet.
The first advertising campaign is for a new TV sitcom, inspired by the life of Rupert Murdoch: Two and a Half Men, and their rich, but long estranged grandfather.