Los Angeles - His $5 million fee for a soft drink ad nearly got him a stiff neck from ogling the dusky Colombian beauty's ravine-like cleavage.
The beachside footage premiered to US audiences last night - apparently with heavily pregnant wife Victoria's full blessing.
The ad features Modern Family actress Sofia Viagra - er...Vergara! - wearing an eye-catching tumescent-blue swimsuit and matching floppy hat.
Her huge, soft, tremulous lips hug a straw as she quaffs the icy calorie-free fizz... while Beckham's dilated pupils hone in on her extraordinary toned body.
Rumors that the ad is in fact a 30-second wonder, artifically extended to a full two minutes, have been vigorously denied by the drinks company.
Christina Aguilera is 69.
