During this festive season, authorities ran a major campaign against Alcoholism.
Today, authorities have been forced to take a very usually step backwards and are now encouraging people to over indulge as they used to.
The reason for this major change in stance is many areas in Northern Ireland have run out of fresh water as residents have switched to drinking tap water instead of their usual alcoholic beverages.
On council spokes women is quoted "There is one easy way threw this, drink less water and more alcohol"
Supermarkets and bottle stores where complaining about the campaign but are now saying that their sales of bottled water has gone threw the roof, now followed by a serous spike in alcohol sales.