Written by Roy Turse

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Tuesday, 15 June 2010

image for Superdrug pulls Katie Price perfume
Spoof, by Vacherie. Withdrawn for ethical reasons.

Reality TV star Katie Price's perfume has been pulled from Superdrug's shelves because of "ethical" reasons, according to the high street store. It coincides with another perfume range, Spoof, by Vacherie, also being withdrawn.

That followed a report on a popular satirical website claiming the fragrances were made 'from the blood, sweat and tears of Indian workers.' And they meant literally.

The report claims that a factory in Mumbai making clothes for a well known low-cost high street fashion store, attaches tubing to their workforce in order to extract the ingredients for the perfume. The workers are paid well, but the working conditions are far from ideal, so the ingredient recovery is very effective.

A spokeswoman for the company said that the ratios of ingredients were naturally adjusted to give the correct 'notes' for each fragrance. "A hot summer produces a muskier scent with a salty tang," she explained, "whereas pinker, coppery-scented themes are associated with temporary holiday workers and an increased industrial accident rate."

Surprisingly, this was enough to prompt several high street stores to withdraw all Spoof perfume on ethical grounds.

The Spoof perfume range consists of two distinct fragrances; Spoof by Night, a dark, exotic scent guaranteed to spice up an evening rendezvous, and Spoof Sportiff, for splashing in your trainers after two hours in the gym. They are instantly recognisable due to their red and orange-topped white boxes, and their advertising tag line - Spoof - The Sweet Smell of Satire.

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The story above is a satire or parody. It is entirely fictitious.

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