Following on from their recent announcement about Cheese Puffs, The Political Correctness Brigade have another target in their sights - Lucozade Sport.
The orange flavoured energy drink, apparently beloved by athletes around Europe, should be renamed "Lucozade Energy Enhancement and Stimulation Drink for People of All Ages and Sizes Sporty or Not".
The move comes as the PCB feels that the drink is discriminating against fatties who never play sport and feel bad by the use of the word "Sport" in the name.
"These poor people wear balloon waisted trousers 4XL shirts. They buy the drink as it gives them enough energy to get off the couch and go to the fridge. The last thing they need is the drink implying they should be playing sport."