On Sky Television News today Boris Johnson the new Mayor of London announced that from next Month all ugly women entering the City of London must wear a Bhurka.
Boris said "It's a Win, Win situation for Women and Men."
A Spokesperson for Freedom for Ladies Deirdre Minger said "first of all let us consider the advantages for Women:
"They would not have to waste all hours God sends trying in vain to look attractive.
"They would not have to spend hours applying loads of slap.
"They would save an absolute fortune on make up and visiting a Hairdresser.
"The ones with beards would not be embarrassed.
"They would all look the same so they would have an equal chance of scoring."
A spokesman for Dulux Condoms Ivor Everhard said "Now let us consider the advantages for Men:
"They would not have to get pissed as a rat to pick a women up.
"They would not have to compete with other Men to have the fittest piece of Tottie.
"Old Men would not have to have a Trophy Wife.
"Most Guys don't look at the mantle piece when they are poking the fire."
Headgear Manufacturer Ivor Balaclava said "this is one hell of a boost for our trade as 2 out of 3 women will be required to make a purchase."
It is understood that Mrs Camilla Parker Bowles is discussing the situation with her Solicitors Dobbin & Co.