In an ever competitive and crowded marketplace a new app is storming the country. Known as the Charapp, this app when installed on your mobile will give the user instant charisma.
The app has become an overnight sensation amongst celebrities who until recently had no discernable talent or charisma and were delighted to find themselves not so crappy after all.
Jude Law, amongst others, stated that this had changed his life and he would no longer have to rely on the Talented Mr Ripley for his fast fading credibility, "now" he said, "I can milk the fame game for much longer than I ever anticipated and continue to make terrible films".
Keira Knightley was unavailable for comment.