Kids across the Western World can now log onto to Google and see Father Christmas's house at the North Pole, with Google Street View finally reaching the most northerly point on the planet.
"We're quite excited," said head of Google Mapping, Dougal Frugal. "We've spent the last six months creating the realistic town full of elves."
Unlike the rest of Google Street View, this new facility changes every day, with changes to the whole town.
"It's quite magical," said Frugal. "And each day, somewhere in the town, is the big man himself."
Like the rest of Google Street View, the elves will have their faces pixelated. Or Pixie-ated, if you will.
"Elves have rights too," said Frugal. "However, we have had special dispensation from Santa to not pixelate his face."
Google Street View North Pole went live at the start of December, and has already generated over a million hits, generating huge revenues for Google with their targeted toy ads. The ads are integrated into the town, with a variety of shops, like Starbucks and Hamley's featuring prominently. As people move around the streets searching for Santa, people absorb the brand names subliminally.
"That's our way of funding this big project," said Frugal, "and nothing sinister."
The most popular part of the North Pole so far has been the Reindeer enclosure.
"At night," said Frugal, "Rudolph's nose glows."
Google are promising something spectacular, magical and exciting on Christmas Eve.
"It's going to be brilliant," said Frugal. "Kids will love it!"