The BBC has apologised over descriptions one of its trailers made in relation to the Top Gear TV programme.
The segment characterised the show as "witty, informative and a must for all motoring fans".
In an announcement made last night at 21.00, the BBC stated that it "profoundly regretted major errors of judgement". It admitted that the terms it ascribed to the show were "extremely misleading....if not downright inaccurate" and that its actions had led to "thousands of first time viewers suffering bouts of extreme disappointment".
The statement went on - "The BBC has always prided itself on providing slick, educational and high quality shows...we acknowledge that 'Top Gear' falls into neither of the these categories".
Its understood that the staff member responsible has been issued with a final warning and compelled to enrol in a 5 year media communications at the University of Leicester.
Meanwhile, the offending material has been amended and now refers to Top Gear as "childish, insubstantial and extremely annoying".