Howard Stern, "King of All Media", has decided to take a powder from Sirius/XM satellite radio. Sterns contract is up for renewal at the end of the year. Howard is famous for his antics when his contracts are due for negotiation.
Stern, who is credited with almost single handedly, bringing the satellite network back from the dead has declined to re negotiate. In a statement from his agent, Don Buckwald. "Howard has decided to move on to bigger and better things".
Bigger and better could mean utilizing new technology such as a sim cards that could be transfered to any device to access his broadcasts or pod casting where subscriptions would be necessary to listen. Whatever route Stern decides to travel you can bet there will be a flock of waiting listeners following where ever he goes.
Like so many rats leaving a sinking ship Sirius XM stock plummeted to an all time low after the announcement. It appears subscriptions went from 20 million to less than 5 million almost over night.
"Howards listeners are very loyal, where Howard goes, his listeners are sure top follow" said one long time radio programmer.
No one is quite sure where he'll end up but I'm sure we'll know soon enough.
From Sunset and Vine
Buck E Filbert
There are things that I won't do on the radio. I mean, the next logical question is, what won't you do. I say, well, you know, you've got to find out when you're on the air.