Robbie Williams who broke away from the Boy Band Take That, because he believed himself to be the talented one, has finally spent all of his money and asked to be taken back into the band.
Expert marketeer, Gary Barlow spotted an opportunity for a major product relaunch of their lunch-boxes, figurines and tee-shirts with five members of their group on instead of four, and agreed, whilst pound signs flashed in his eyes.
EByGum, their record label, are ecstatic at the news.
"It's fantastic news," said Millie O'Hare, 21, marketing director of EbyGum records. "Sales of Take That's first reunion album went multi-platinum, but their last album was only slightly better than sales for Half Man Half Biscuit. They needed a boost to get their record sales back into the stratosphere and this is it."
The timing of the return to a five-piece couldn't be more appropriate, with it being the twentieth anniversary of the band first forming in 1990.
Gary Barlow, 108 pounds, who still has all his own hair, but somebody else's teeth, believes this is the right time to drop the four-piece image and welcome Robbie back.
"We parted acrimoniously," he said. "But we've made up, and there are no bad feelings between me and Blobbie Wi££iam$. You could say, we're back for good."