KFC, the well-loved fast food outlet that serves fried chicken amongst other unappetising shite, is to undergo a major change as it rebrands itself as what will be known as Kentucky Fried Chicken.
The change comes as a direct response to customers' calls for the brand to be more precise, and, in relation to the state of the same name where the company originated from, namely Kentucky.
The word 'chicken' is to be used, as this is what the company fries, deep in batter that will ultimately contribute to the deaths of millions upon millions of its consumers, if they eat enough of it, which they will.
The term 'fried' is to incorporated into the name for the same reason: fat is a main constituent of the company's meals, and is used liberally and gut-wrenchingly at every stage of the production process.
In line with the drastic name change, KFC chief executive Col Sanders will now be known as Colonel Sanders, as this image seems to fit the face of the crusty old man often associated with KFC's advertising.