First there were scented tampons, and god knows they were absurd enough (what kind of pervert wants to sniff tampons?!), but now a tampon manufacturer has taken things one step further and provoked outrage with a new range of flavoured tampons.
A spokesperson for the company states that the new range of tampons, to include strawberry, chocolate and banana flavours, were merely intended to enhance women's experience of their menstrual cycle by making it fun and easier to discuss amongst friends. However, feminist activist Mary Hinge deplores this argument, stating that the idea of flavoured tampons is "simply one more attempt to make women as odourless and bland as possible."
"Are women not allowed to smell and taste like women anymore?" she added, "and besides, what kind of pervert is going to lick tampons, before or after use?!"
The tampon makers suffered a further blow after being forced to pull their new advertising campaign featuring a group of women talking about what flavour tampon they are wearing whilst enjoying icecream sundaes drizzled with strawberry sauce in a cafe.
The advertisement received a record number of complaints from members of the public.