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Topics: ASDA

Thursday, 22 February 2007

image for New ASDA Maternity Units Help Deliver 8,000 New Babies In 2007
ASDA's new maternity units are cute as hell

ASDA are to deliver 8,000 news babies by installing a minimum of 18 new maternity units across the UK this year, the store announced today. In addition, it is to carry out improvements to 14 of its existing stores and roll out the successful crèche format 'Little ASDA' to a further 9 sites within the next 11 months.

News of the expansion was announced today by ASDA Big Chief Kevin Littlehammer after the release of parent company Wal-Mart's full year financial results.

Said ASDA Chief woman Kerry Laughinghorse: "This is a huge investment which will enable ASDA to provide more and more and more to more and more and more across the UK than ever before."

Over 4000 new babies will be delivered by the new store build programme alone. An additional 2000 new babies will be delivered through ASDA's new 'Seasonal Plus Scheme' providing customers and colleagues with extra maternity facilities during peak mating periods.

ASDA will also launch its first environmental format with the launch of a tepee framed superstore in Stroud. The unique design, which marks the first stage in ASDA's new native American themed store build programme, is built on an old Gypsy site using timber from the original decorative caravans. That's how good they are.

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