If a man constantly breaks dates at the last minute and is often seen squiring different blondes around town, a woman will quickly tire of him.
We've all played that game called "I don't like you as much as you like me", usually in junior school.
A few of us will play this game unceasingly, but most of us have better things to do with our time, such as crocheting doilies.
So don't say you're going to call when you're not, don't leave lipstick-stained cigarette butts in your ashtrays, don't disappear for weeks at a time.
We'll only yawn.