...Saturday lunchtime shoppers to meet with Lord Prescott.
A strong delegation of East Riding Council Conservative councillors just did not have the same pulling power.
Then their candidate arrived, bringing with him new Justice Secretary Chris Grayling.
It was a sign of how important the Conservatives regard getting their man into post as Humberside's new police and crime commissioner at November's election.
Mr Grove, an East Riding councillor, said: "It's an important election and having Chris Grayling here indicates how important it is to the party.
They haven't got a chance in Hell!